About

— I’m a Creative Director, designer, and visual storyteller working in New York City, with a background spanning experiential marketing, integrated campaigns, and multidisciplinary design. Formally trained in industrial and interaction design, I bring a strategic, systems-driven approach to building brand experiences that are both visually compelling and culturally resonant.

My work bridges creative strategy, environmental design, graphic design, and storytelling, allowing me to lead cross-functional teams from concept and pitch through production, installation, and execution.

With a strong focus on collaboration, creative excellence, and thoughtful leadership, I guide teams and clients through complex creative challenges while maintaining a clear and cohesive vision throughout the process.

I approach every partnership as an extension of the brand itself — crafting meaningful engagements, immersive experiences, and culturally relevant moments that connect with audiences and cut through the noise.

RESUME UPON REQUEST.

RESUME UPON REQUEST.

Currently I am a Group Creative Director at The·Team (formally Wasserman), an integrated global marketing agency.

SERVICES INCLUDE
Creative & Design Direction, Creative Concepting + Ideation, Mentorship + Team Building, Creative Leadership, New Business + Development, Experiential Design, Stunts + Installations, Environmental Design, Graphic Design, Logos + Visual Identity, Presentation Design, Production & Installation, Brand Strategy + Positioning

HONORS & AWARDS
Cynopsis Media Under 30 Rising Star Award, 2017 | Amazon Prime Video: Good Omens Garden of Earthly Delights at SXSW | BizBash Event Style Award for Best Marketing Campaign, 2019 | Event Marketer EX Awards Gold Winner for Best Festival Activation, 2020

 

CLIENTS:
L’Oreal Groupe
Maybelline
Essie
L’Oreal Paris
NYX Professional Makeup
Urban Decay
Lancôme
YSL Beauty
Prada Beauty
Armani Beauty
Valentino Beauty
Skinceuticals
La Roche Posay
Vichy
Cerave
Matrix Professional Hair
Amore Pacific
CVS
Unilever
Macy’s
Coca-Cola
Diet Coke
smartwater
vitaminwater
Netflix
Amazon Prime Video
Hulu
Epix
Formula-E
Lenovo
Booking.com
Audi
The Dodo (Group Nine Media)
Ben & Jerry’s
Athletes Unlimited
Bulletproof Coffee
Up2Us
UNICEF