Maybelline x Miley Cyrus: Global Brand Ambassador Launch Party
Celebrated the launch of Miley Cyrus as Maybelline New York’s newest global brand ambassador with an intimate, VIP cocktail event. Led creative direction and experiential strategy for a carefully curated evening designed to bring together top-tier editors, L’Oréal executives, tastemakers, and celebrities in a highly exclusive setting alongside our newest spokesperson. Through seamless integration of content-driven moments, music programming, and bespoke details guided by Miley’s influence, the experience generated cultural relevance and made a meaningful impact across social, media, and pop culture.
Press + Social: Vogue, Maybelline x Miley Cyrus
Team: Group Creative Director: Ariel Zuckerman | Associate Creative Directors: Zuly Beltre (Art) + Nour Fawaz (Strategy) | Senior Art Director: Briana Guin | Environmental Design: Morgan Purtell | Graphic Design: Maddy Ko
